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Posted
5 minutes ago, Stuhoo said:

Annnnndd:

Notre Dame adds a SoFi patch to their uniforms later the same day.

And apparently for even more than OSU is getting. Is there really a positive ROI from a patch on a football jersey that your forking out close to 20 mil/year for? 

Posted
4 minutes ago, Demo said:

And apparently for even more than OSU is getting. Is there really a positive ROI from a patch on a football jersey that your forking out close to 20 mil/year for? 

Do purchased jerseys include the patch which then leads to them getting a cut and/or free advertising?

Posted

Marketing is weird.  I’m not a marketing guy.  But big time programs are playing games with huge TV ratings.  A sponsor’s logo will be all over the screen for two hours and that’s a lot of “impressions” for the money.

IU got huge ratings last year and we should continue to be good.  I’d like to see Scott get us a lucrative jersey sponsor.  

Posted

https://www.espn.com/college-football/story/_/id/49475144/ole-miss-sues-former-players-princewill-umanmielen-devin-harper-now-lsu-breach-contract

Quote

 

Ole Miss is seeking close to $1 million in penalties from two of its former football players who signed revenue sharing contracts to return to the Rebels this season before joining former coach Lane Kiffin at LSU.

According to the lawsuit filed Monday in the Circuit Court of Lafayette County in Oxford, Mississippi, the Rebels are seeking $550,000 from former defensive end Princewill Umanmielen and $400,000 from former guard Devin Harper, plus attorneys' fees and court costs, in a breach of contract complaint.

 

Posted
14 hours ago, Pagoda said:

Marketing is weird.  I’m not a marketing guy.  But big time programs are playing games with huge TV ratings.  A sponsor’s logo will be all over the screen for two hours and that’s a lot of “impressions” for the money.

IU got huge ratings last year and we should continue to be good.  I’d like to see Scott get us a lucrative jersey sponsor.  

I know that football is the main reason for the amount of money, but from what I read, it will be on jerseys for all the sports in the department.  I wonder who IU could end up with because you know that have to be looking at a few now.

Posted

Big Ten commissioner Tony Petitti said there won't be a championship game if there's a 24 team playoff. I'm an advocate for a 24 team playoff system but I'm also an advocate for Indianapolis hosting the Big Ten championship game. 

Posted
25 minutes ago, Lebowski said:

Big Ten commissioner Tony Petitti said there won't be a championship game if there's a 24 team playoff. I'm an advocate for a 24 team playoff system but I'm also an advocate for Indianapolis hosting the Big Ten championship game. 

I’d prefer 16 games CFP keeping the Conference Championship.  And then #1 team gets to have a home game and go off on the group of 5 team 

Posted
42 minutes ago, jermhoosierfan said:

I know that football is the main reason for the amount of money, but from what I read, it will be on jerseys for all the sports in the department.  I wonder who IU could end up with because you know that have to be looking at a few now.

Lilly is probably the most natural big money partnership. And for what it's worth, would be about as clean of a logo as you could ask for. Some of these things look gross aesthetically. 

image.png

Posted
4 minutes ago, Hovadipo said:

Lilly is probably the most natural big money partnership. And for what it's worth, would be about as clean of a logo as you could ask for. Some of these things look gross aesthetically. 

image.png

Given the events of the week, an Only Fans logo would be epic.

Posted
33 minutes ago, AKHoosier said:

I'm holding out hope that sponsorship patches mean there's something in it for the fan, specifically less commercial breaks. 

But we all know there is no chance of that happening. 

If it's anything like the NBA... not a chance. 

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