I know he is a IU alum, but Cuban is a moron sometimes:
Mavericks owner Mark Cuban has a come up with a proposal to level the playing field between the NBA’s two conferences. Cuban suggests a conference realignment that would result in a total of eight teams, including the Mavs, switching conferences. In Cuban’s plan, the Mavs, San Antonio Spurs, Houston Rockets and New Orleans Pelicans would move to the Eastern Conference. The Chicago Bulls, Indiana Pacers, Detroit Pistons and Milwaukee Bucks would move to the West. "It’s not like it’d be the first time we’ve ever realigned," Cuban said. "It’s happened many times before, so there’s precedent and I just think it shakes things up and makes things interesting." ESPN.com
"It’s not like you’re reducing competition," said Cuban, who noted that the teams he suggested moving to the West are approximately the same distance from Portland as Dallas and closer than New Orleans, San Antonio and Houston. "You keep Cleveland, Washington and other good teams in the East. It kind of shakes things up in terms of not just interest but also in terms of how people rebuild. "It just changes things up and it changes the thought process of a lot of teams. It makes both conferences very competitive, at least for the short-term and I think, based on the history of the teams, for the long-term as well."ESPN.
http://espn.go.com/dallas/nba/story/_/id/11943941/mark-cuban-dallas-mavericks-conference-realignment-benefit-nba